Copywriting.

Across every role I’ve held—from nonprofits to financial institutions to event-based startups—copywriting has been at the core of my work. I specialize in writing content that’s not only engaging and brand-aligned but also purposeful, whether it's informing a community, selling a service, or inspiring action.

At PNC, I developed outreach scripts and customer-facing messages tailored to increase satisfaction and trust. At Union Seed, I wrote blog posts, social captions, and newsletters with an 85% first-approval rate. For th3Drop, I crafted event invites, social content, and branded descriptions that helped double the digital community size.

A standout example of my work is with 3DA, a nonprofit focused on disability rights. While there, I wrote mission-centered website copy, including page headers, calls-to-action like “Join Our Newsletter”, and section copy for Legal Rights, Self-Advocacy, and Assistive Technology. I helped shape a tone that was inclusive, informative, and action-oriented, giving their resources a stronger digital presence while supporting their SEO efforts.

My copywriting blends creativity with strategy, always aligned to the audience’s needs and the organization’s goals.